I do a lot of things, but right now I'm researching the structure and systems of cults, cultures, and the productization of culture. I'm also heading the Customer Journey experience with start up studio, Lendal.
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Using the framework and strategies I used to build an NFT portfolio worth over $63k in less than 9 months (on top of 10s of thousands from flipping NFTs), I designed and founded The NFT Equation - an evolving, professionally-made online course that breaks down the exact strategies in my journey.
LΞNDAL is a start up studio founded by Jeremy Wilson. Their flagship product is a tool suite of trading tools called The Lendal Pro Trader which is accessible via a traditional monthly subscription or by acquiring one of their genesis NFTs that provide lifelong access. I joined their team to head Customer Experience and build out their educational library to onboard new customers.
Through my consulting firm, Ross Insights, I provide businesses and individuals consulting services that include
the blockchain (NFTs, crypto), artificial intelligence, culture/brand design, tech stacks, and marketing.
Since retiring from university (dropping out), I've been invited back to my old University multiple times to teach classes on the evolving world of NFTs & The Metaverse. Inside these interactive class sessions I taught material from The NFT Equation course and challenged students to generate business ideas that could be applied to the NFT industry.
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