Jared T. Ross standing in front of an archive wall
Jared T. Ross — Chief Propaganda Officer

There is no product.
Only a story to sell.

Narrative strategy & propaganda for companies building the next 100 years.

The Work Selected Projects
01 — Publication

Propaganda Standard

Essays on culture, power, and propaganda.

The publication of record for the propaganda thesis. Long-form analysis, case files on the operators shaping public opinion, and the developing arguments behind the work I do everywhere else.

propagandastandard.com
Propaganda Standard homepage screenshot
02 — Institution

The Bureau of Propaganda Intelligence

Where the work has a home.

We build the belief infrastructure that frontier companies depend on to raise capital, recruit talent, and survive their regulators.

thepropagandabureau.com
The Propaganda Bureau homepage screenshot
03 — Framework

The Cult Operating System

Seven steps. Built on what cults, cultures, and religions already proved.

A 54-minute training and a working framework. Published in 2024. Used inside three of the Bureau’s active CPO engagements as of this year.

Access the framework
Cult Operating System landing page screenshot
04 — Faculty

Lecturer at the University of San Francisco

Hired by the institution I had walked out of three years prior.

Developed and taught “Frameworks for Innovation with Emerging Technologies” for the MBA program. AI, blockchain, and the discipline of working with categories that don’t exist yet.

Jared T. Ross speaking at the University of San Francisco lectern
05 — Documentary

The Propaganda Is Real Documentary

A film about the narratives running you.

Built over eighteen months with a small team. The thesis is uncomfortable. The evidence is documented. The point is to make you watch how you read the news for the first time.

propagandaisreal.com
Jared T. Ross at his laptop with a panoramic window behind him
Currently

What I’m currently doing

  • Traveling earth.
  • Writing the next book.
  • Building with artificial intelligence.
  • Servicing clients as Chief Propaganda Officer.
Last update — 2026.08.05
Live Position 34.69°N — 135.50°E
Jared T. Ross, formal portrait
The Doctrine

The Code of Conduct

Twenty principles. Written in 2023. Edited only when life proved one of them wrong. So far, none have.

01.
Never compromise your integrity.
08.
Commitment is more powerful than discipline.
16.
The true currency of power is stories.
Become an expert story-teller.
Read all twenty
The Opposition Wing

I Hate JTR

A growing archive of the strongest cases ever made against me. Every objection, every takedown attempt, every grievance that found its way to a microphone or a keyboard. Catalogued and filed in public, so you don’t have to wonder.

If your complaint isn’t on the list yet, the submission form is open.

File a complaint
Jared T. Ross in low light, wearing sunglasses